Sofia Pusa’s (M.Sc.) research interests include strategic design management and meaning creation combined with branding, co-design and service design. Sofia Pusa has a background in marketing and economics with a focus on nonprofit context. Before starting her studies at Aalto ARTS she graduated from Aalto University School of Business (former Helsinki School of Economics). In addition to her doctoral studies at Aalto ARTS she is studying graphic design (BA) at Lahti Institute of Design and working as a freelance graphic designer and illustrator.